Hello! I'm a freelance designer based in the UK that focuses on telling interesting stories through design, branding & animation.
I started out in the weird and wonderful world of pro wrestling. Designing marketing materials and building brands with people led me into a marketing company called Studio Kiwi (which you can hear more about by clicking here). I'm now working freelance, consulting and creating for clients internationally. My core passion is in storytelling - in taking your story and working out how we can best tell that story to your audience - whether that is through your branding, in your marketing media, or simply in the way you portray yourself to your clients and customers.
contact meI approach logo design the same way someone might approach creating a family crest. It should be something you're proud to have represent your business and look great to your customers whilst holding meaning to you.
Part of the branding process lies in working together to craft the identity and personality that you want your customer to sense when they see your brand. It's not just about what they see, but also what they feel.
Digital identities are taking over the world; it's important that you keep up with the pack. I've worked with amazing developers to help create impactful designs with user experience at the forefront of the process.
Sometimes, you need someone to sit and walk you through the process a step at a time. Consultation is a large part of my work with companies, where I use my experience to offer unique insights into their projects.
The digital age is very much upon us but print is still fighting away to maintain a place at the table. Sometimes it's nice to just hold something tangible in your hands. It's even nicer when it looks good, too.
Design should use your senses and allow you to truly feel it; the way it moves, and how it all works cohesively. Animation allows me to unlock the potential of a design and showcase it in the best light.
Working with Sauce has always been a delight. From crafting their entire brand identity to consulting on various design projects with national and international companies, it's always a joy to be working alongside them at their offices.
A young entrepreneur with a rising company in the 3D printer industry? Sign me up! Working with Alex has always brought new and interesting ideas and discussions to the table. (I also own one of his printers and routinely need help using it...)
British Wrestling has afforded me an unorthodox route and unique insight when it comes to design and branding. Once you trade the bodyslams for brands, knowing how to craft a relatable personality translates between the two industries pretty well.
I'm not very good at complimenting myself and my work. I constantly worry that I need to do better. I'm not a salesman; I'm just a designer. As such, I suck at selling myself... so I asked some clients what they thought, instead.